If you talk to a man in a language he understands, that goes to his head. If you talk to him in his own language, that goes to his heart.

9 marketing mistakes translators make

We all make mistakes, but why wasting money and time with the wrong marketing strategy or plan when we can have a pro to help us? Not into asking for help? Right. Read the post and tell me what your think: marketing mistakes can slow down your plans and projects. You can fix these marketing mistakes all by yourself, you can ask for a single consultation rather than the intervention of a pro, but the point is: wouldn’t that better to avoid them?

Global accessibility: how does your website score?

For those of you putting off globalization and international expansion of your online business, consider this: revenue from global sources for e-commerce this year will surpass U.S. consumer revenue by about 70, with U.S. e-commerce revenue projected at around $547 billion, and global revenue projected at $3535 billion for 2019. Those numbers will continue to get farther apart by 2023, while global economies flood internationalized markets.

The importance of reputation in the translation industry

In this article I am considering reputation in the translations industry. These aspects are often intrinsically linked with customer services. But customer service is only a part of what makes a reputation. I would argue that your personal reputation is one of the most valuable things that we will own regardless of where we are of what we do.

French : Translation Versus Adaptation

Translation and adaptation are different. English to French Translation and Adaptation are completely different, and they even serve entirely different purposes. It is true that simple translation is not suitable for all types of situations, but it is false that all of the quality translations are actually adaptations. The fact is that a proper translation is genuinely not an adaptation.

British Vs. American English

George Bernard Shaw famously said that the British and the Americans were « two nations separated by a common language ».
Below are some examples of different usage in British and American English.
You may already be aware of some of these differences, others may surprise you.
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